SWOT ANALYSIS
SWOT Analysis is a strategic planning technique used to identify and evaluate the Strengths, Weaknesses, Opportunities, and Threats of an organization, project, or individual.
SWOT Analysis Framework:
Strengths (S):
1. Internal factors that are favorable to the organization.
2. Competitive advantages.
3. Unique skills or resources.
Examples:
- Strong brand recognition
- Experienced management team
- Innovative products
Weaknesses (W):
1. Internal factors that are unfavorable to the organization.
2. Vulnerabilities.
3. Areas for improvement.
Examples:
- Limited financial resources
- High employee turnover
- Inefficient operations
Opportunities (O):
1. External factors that can benefit the organization.
2. Emerging trends or markets.
3. Partnerships or collaborations.
Examples:
- Growing demand for sustainable products
- Expanding into new markets
- Partnerships with influencers
Threats (T):
1. External factors that can harm the organization.
2. Challenges or obstacles.
3. Changes in market or regulatory environment.
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